Mizuno Wave Prophecy - UK product launch (Birmingham, LCC and Belfast)

Mizuno are to launch new top-of-the-range running shoe in April and Up & Running are taking part in this world wide launch (April 2nd 2011).  This new shoe, The Mizuno Wave Prophecy represents the ‘pinnacle of the brand’s technology and design’

The Wave Prophecy, is Mizuno's headline running shoe for spring/summer 2011 that represents ‘the very pinnacle of the brand’s technology and design’.  The shoe features two full-length moulded Waves that replace a traditional moulded EVA midsole, allowing the wearer to really feel the full dynamic effect of Mizuno’s Wave technology with optimal cushioned comfort and heightened responsive energy return.

The Wave Prophecy will be officially unveiled on the Mizuno stand at the London Marathon Expo, but from April 2nd 2011 the shoe will be available to be purchased at the U&R Birmingham, Belfast and Leeds Central stores.   

For a little teaser, check out the following vid....

So get yourself down to one of the stores and be introduced to the future.  See the future......